THE BLOG

Branding + Encouragement for Professionals + Small Businesses

Eloise Stewart

How We Are Helping Small Businesses Beyond The Brand

We are helping small businesses grow and learn to delegate early on. But we are also helping freelancers find more opportunities.

Eloise Stewart

The 3 L’s for Effective Brand Signage

Drive down the road and you will be bombarded with 100’s if not 1000’s of signs. But which ones stand out?

Eloise Stewart

Branded T-Shirts Done Correctly

Branded t-shirts are an investment and can have great brand awareness capabilities... if done well.

Eloise Stewart

Should You Have a Trifold?

The biggest mistake I see with print marketing pieces, is the tendency to try to tell a potential customer EVERYTHING.

Eloise Stewart

Should I Use ChatGPT?

ChatGPT is a tool that can be used to help you develop ideas or write drafts but it does not replace a human mind or your messaging.

Southern Princess: Trusting Who You Know with What You Don’t Know

Eloise Stewart

Southern Princess: Trusting Who You Know with What You Don’t Know

When you have to ask for help, communicate expectations, ask questions - but fully trust those you have asked to help you.

Kelly Adams: What is the difference between Perfection and Intention?

Eloise Stewart

Kelly Adams: What is the difference between Perfection and Intention?

Instead of perfection, our goal should be intention. Intention is productive.

The One Thing That is Killing Your Small Business

Eloise Stewart

The One Thing That is Killing Your Small Business

The one thing that is killing your small business is your external communication.

Eloise Stewart

Dilworth: How to Base Your Brand & Strategy On Your Differentiators

The most revealing and eye-opening part of a brand meeting with a client is when we ask them 3 sets of questions

Eloise Stewart

25 Items to Audit to Grow Your Business

If you need help knowing HOW to audit your brand across these 25 areas, purchase our Brand Audit Kit that takes you step-by-step.

Eloise Stewart

Florista Design: Elevating Your Brand While Successful

Don’t wait until your business is hurting to re-brand or elevate your brand.

Eloise Stewart

HOW TO STAY ON BRAND: VIDEO

Video is a powerful tool for your brand whether you are using your iPhone or investing in a professional video.

Eloise Stewart

HOW TO STAY ON BRAND: GRAPHIC ELEMENTS

Without defined graphic elements, your graphics and platforms can look like a template that anyone can use and is quickly forgotten.

Eloise Stewart

Full Swing: How your personal brand strengthens your business brand

If you have experience and expertise in an area and want to use it to start a new business, you will need to connect the dots for people.

Eloise Stewart

HOW TO STAY ON BRAND: FONTS

When you use inconsistent fonts for your brand designs, you are decreasing brand awareness and reducing your perceived quality.

Eloise Stewart

Naming Your Business Based On Your Brand

The first thing we ask all clients is about their business name and the meaning behind it. This affects the brand design and message.

Eloise Stewart

HOW TO STAY ON BRAND: COLORS

Color is an incredibly important part of branding but often is misused and underused consistently for small business brands.

Eloise Stewart

Essential Movement: Building a Business and a Brand

Branding doesn't become important when you are successful. It’s an ingredient for success. Learn how to start a business with a strong brand

Eloise Stewart

HOW TO STAY ON BRAND: LOGOS

The logo is usually the first element designed for a brand but is only the beginning. It is only one part of the visual brand.

The Farm at Rocky Top: How to Reduce Confusion & Build Awareness

Eloise Stewart

The Farm at Rocky Top: How to Reduce Confusion & Build Awareness

Jan reached out to us and asked if we could clean up the brand, the websites, and platforms to make it easier to manage & reduce confusion.

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THE BLOG

Branding + Encouragement for Professionals + Small Businesses

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